Wednesday, April 6, 2016

Melania, Heidi, and the Low Information Voter

... and the implications for elected officials.
My lecture today, in media res...
"This is important with respect to macroeconomic policy.  It is almost as important as whether Melania or Heidi Cruz is better looking."
Absent any chuckles, I probed.  Turns out that only one student was aware (vaguely) of the Donald's Melania/Heidi side-by-side tweet.

College-aged folks are perhaps not the typical voter, but hard to underestimate the information set / (un)awareness of the median voter.

Unprecedented access to information is coupled with so many market segments.  As Charles Murray pointed out in 'Coming Apart,' we don't watch the same movies, eat the same food, listen to the same music, watch the same news... as we did 30 years ago.

You know all this already, but it is often more important to be reminded than informed.

If you asked people in TN whether Senator Ramsey should hold hearings for SCOTUS nominee Merrit Garland how many would answer yes or no?  How many would understand that the state senate has no role?

       

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